{"id":2180,"date":"2024-05-30T17:40:46","date_gmt":"2024-05-30T20:40:46","guid":{"rendered":"https:\/\/radio.fcejs.unsl.edu.ar\/?p=2180"},"modified":"2024-05-30T17:41:38","modified_gmt":"2024-05-30T20:41:38","slug":"datos-reveladores-del-ultimo-hot-sale-en-argentina","status":"publish","type":"post","link":"https:\/\/radio.fcejs.unsl.edu.ar\/index.php\/datos-reveladores-del-ultimo-hot-sale-en-argentina\/","title":{"rendered":"Datos reveladores del \u00faltimo Hot Sale en Argentina"},"content":{"rendered":"<p>El Lic. en Administraci\u00f3n Gabriel V\u00e9lez- Docente de la FCEJS, y Director T\u00e9cnico del portal web Finanza San Luis- nos cont\u00f3 acerca de los interesantes datos que nos revela el \u00faltimo Hot Sale llevado a cabo en nuestro pa\u00eds, en el que se pone de manifiesto la importancia que tiene el mercado electr\u00f3nico.<\/p>\n<p>Sobre el evento dijo: \u201cEs una propuesta que lleva adelante la C\u00e1mara Argentina del Comercio Electr\u00f3nico. Esta C\u00e1mara nuclea a muchas empresas, entre ellas a Mercado Libre, Tienda Nube, todas las empresas de electrodom\u00e9sticos. \u00bfCu\u00e1l es el prop\u00f3sito que tiene la CACE? Es justamente es aumentar la cantidad de ventas por el medio electr\u00f3nico\u201d.<\/p>\n<p>Y sobre los datos reveladores que nos dej\u00f3 el \u00faltimo Hot Sale, el Licenciado cont\u00f3: \u201cParticiparon 984 empresas. Ingresaron al sitio oficial del Hot Sale 3.500.000 de usuarios. Y el descuento promedio era del 30%\u201d. Y sobre los aspectos m\u00e1s particulares de la propuesta V\u00e9lez agreg\u00f3: \u201cPodemos ver que el 70% de las compras se hicieron desde celulares. Hubo un 300% de incremento de la facturaci\u00f3n con respecto al 2023. Hay que tener en cuenta que tuvimos mucha inflaci\u00f3n de un a\u00f1o a otro, pero el dato relevante que pone en valor el incremento de las ventas es que se vendieron m\u00e1s de 10.000.000 de productos, un 50% m\u00e1s que en 2023\u201d.<\/p>\n<p>Y para reflexionar sobre c\u00f3mo las personas eligen, cada vez m\u00e1s, realizar distintas operaciones utilizando \u00a0las pantallas, el docente dijo: \u00a0\u201cHay varios estudios, hay que revisar distintas fuentes, pero la mayor\u00eda relevan que ingresamos al celular en el d\u00eda, en promedio, m\u00e1s de 200 veces. Entonces, eso te marca la importancia que tiene el comercio electr\u00f3nico. Y es una tendencia que las ventas se est\u00e1n canalizando por internet. Entonces la pregunta es: \u00bfpor qu\u00e9 muchos comercios todav\u00eda no han empezado a publicitar m\u00e1s sus productos en los distintos medios electr\u00f3nicos?\u201d. \u00a0Agregando adem\u00e1s algunas recomendaciones \u00fatiles, en particular a empresas Pymes y peque\u00f1os comercios (para tener en cuenta).<\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-2180-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/radioupload.fica.unsl.edu.ar\/files\/jb\/Gabriel%20VELEZ%20Hot%20Sale%20listo%2021_05_24.mp3?_=1\" \/><a href=\"https:\/\/radioupload.fica.unsl.edu.ar\/files\/jb\/Gabriel%20VELEZ%20Hot%20Sale%20listo%2021_05_24.mp3\">https:\/\/radioupload.fica.unsl.edu.ar\/files\/jb\/Gabriel%20VELEZ%20Hot%20Sale%20listo%2021_05_24.mp3<\/a><\/audio>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Entrevista: Virginia Aguilera- Radio Universidad Villa Mercedes<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Lic. en Administraci\u00f3n Gabriel V\u00e9lez- Docente de la FCEJS, y Director T\u00e9cnico del portal web Finanza San Luis- nos cont\u00f3 acerca de los interesantes datos que nos revela el \u00faltimo Hot Sale llevado a cabo en nuestro pa\u00eds, en el que se pone de manifiesto la importancia que tiene el mercado electr\u00f3nico. Sobre el&#8230;<\/p>\n","protected":false},"author":5,"featured_media":2181,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-2180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entrevistas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Datos reveladores del \u00faltimo Hot Sale en Argentina - Radio Universidad Villa Mercedes 97.5 | UNSL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/radio.fcejs.unsl.edu.ar\/index.php\/datos-reveladores-del-ultimo-hot-sale-en-argentina\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Datos reveladores del \u00faltimo Hot Sale en Argentina - Radio Universidad Villa Mercedes 97.5 | UNSL\" \/>\n<meta property=\"og:description\" content=\"El Lic. en Administraci\u00f3n Gabriel V\u00e9lez- Docente de la FCEJS, y Director T\u00e9cnico del portal web Finanza San Luis- nos cont\u00f3 acerca de los interesantes datos que nos revela el \u00faltimo Hot Sale llevado a cabo en nuestro pa\u00eds, en el que se pone de manifiesto la importancia que tiene el mercado electr\u00f3nico. 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